Building Connected Systems That Support Modern Operations
Enterprise organizations depend on platforms that work together reliably across teams, regions, and business units. Enterprise Systems focuses on implementing and integrating the core systems that power modern operations—including CMS, CRM, ERP, and other enterprise platforms—ensuring they function as a connected environment rather than isolated tools. We configure and integrate these systems to support real business workflows, allowing organizations to modernize operations while maintaining continuity with existing and legacy systems that remain critical to the business. This enables automation and AI capabilities that lower operational cost, shorten delivery cycles, and reduce the need for future replatforming.
At Crowd Favorite, this work includes delivering complex platform implementations at enterprise scale, integrating open-source platforms with existing systems, data, and operational infrastructure that organizations rely on every day. For NVIDIA, this meant a global multisite platform supporting 18+ branded sites through unified publishing workflows. For Providence Healthcare, it meant consolidating more than 15 regional sites into a single integrated environment, reducing operational complexity while allowing teams to move faster without sacrificing stability or limiting future automation and AI adoption.
Our experience delivering integrated enterprise platforms allows organizations to achieve this level of reliability and scale without being forced into closed, monolithic solutions, by intelligently customizing and connecting CMS, CRM, and ERP systems around real business workflows.
Common Customer Problems with Marketing Tech
Enterprise System Services
Composable CMS
Design flexible content platforms that separate presentation from functionality, allowing teams to publish across channels, adapt to change, and extend capabilities over time while maintaining control, performance, and long-term scalability.
Composable DXP
Combine content, data, and digital services into a flexible experience platform that adapts to customer needs, supports personalization, and allows organizations to evolve capabilities without rebuilding systems or disrupting operations.
Agile CMS
Enable editorial teams to create, manage, and evolve content rapidly through adaptable workflows, modular structures, and streamlined publishing processes that reduce bottlenecks, improve collaboration, and support improvement across content operations.
Omnichannel Integration
Connect digital platforms, data sources, and customer touchpoints to create consistent experiences across channels, enabling organizations to coordinate content, commerce, and communications while improving visibility and delivering interactions throughout journey.
Data Migration
Safely move and transform data between legacy and modern systems while preserving accuracy, structure, and relationships, enabling organizations to modernize platforms, reduce risk, and maintain continuity across operations during transitions.
eCommerce Development
Build scalable commerce platforms that integrate with enterprise systems, support complex product models, and deliver purchasing experiences while enabling teams to manage content, inventory, and transactions as expectations evolve globally.
Case Studies
From strategy to launch, we’ve already been where you’re going.
We are here to support you on your digital transformation journey.
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From Silos to Synergy: Lexus’s Integrated Customer Care Revolution
Transforming Customer Relations for a Global Brand During a time of heightened customer expectations, Lexus sought to overhaul its quality control management and recall notification processes to align with its commitment to reliability and customer care. Facing a fragmented system where departments often operated in silos, Lexus needed a cohesive, agile platform that could enhance their ability to respond to vehicle issues swiftly and accurately. With a tight project timeline, Lexus collaborated with Crowd Favorite to build a custom application that would integrate seamlessly with their existing technology infrastructure, ensuring faster notifications and an improved experience for Lexus owners. Creating…
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Scaling Up for Success: Revitalizing National School Choice Week’s Online Experience
When National School Choice Week (NSCW) approached Crowd Favorite for help, it was to ensure their site would be shored up before an upcoming event. In the prior year, the same event had brought enough traffic to crash the site and cause severe disruptions to the event. In 2020, when the School Choice Week event would need to be 100% virtual, the need to have a performant site was more critical than ever.
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Disney ABC Press: A Decade of Open Source ROI Success
Before WordPress, DGE had six existing network sites, plus a corporate site, all built on an antiquated, proprietary system. As a result, the sites were disjointed and disorganized. This caused an information overload problem for the more than 8,000 members of the press who looked to these sites for fresh program-related content.
